ABOUT
Glass Creative Studio, founded by Carsten Meijer, stands at the forefront of creativity and innovation in marketing and brand building. Based in the heart of Amsterdam, our central hub serves as the HQ of our operations.
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We hold the exclusive license for VICE in Europe, enabling us to tap into and connect with a 40 million strong audience of 18-35 years old forerunners across the continent. This access allows us gain instant insights, enabling us to create impactful campaigns that resonate with engaged, trend-setting communities.
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Beyond all this, we have cultivated a vast global network of industry-leading creatives, strategists, AI aficionados, and production specialists. With taste makers of all trades at our fingertips, we ensure that every project benefits from their expertise and (local) precision.
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This network is a testament to our ability to collaborate with the best in culture, positioning Glass Creative Studio as a leader in delivering unique access and expertise.
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With a roster of global brands and institutions, including the European Commission, Nike, BOSE, Unilever, Footlocker, Gucci, Tabasco, and Diageo, our collaborations underscore our ability to navigate the complexities of brand enhancement and market engagement across diverse sectors.
Validity effect
We place brands inside culture by leveraging our extensive reach, deep cultural understanding, creativity, and production power.
Through deep ties with global streaming platforms, our VICE LICENSE, and partnership with cultural icons across music, fashion, food, tech, film, and art, we align brands with authenticity and innovation.
By integrating immersive storytelling, co-created campaigns, and exclusive niche content into premium platforms, we build meaningful connections with cultural vanguards.
This three-step approach, coined the Swell Methodology and developed in collaboration with global research firm Kantar, is grounded in the psychological phenomenon known as the validity effect. The methodology provides a strategic framework to identify, align with, or even create powerful cultural forces. By spreading your message in authentic ways through leading voices in their own language, we ensure it resonates deeply.
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GLASS CREATIVE STUDIO; YOUR QUANTUM LEAP, INTO POPULAR CULTURE.
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Borderless Studio
We are a borderless studio uniting award-winning talent from around the globe. Our diverse team excels across various creative disciplines, delivering innovative and effective solutions to a global clientele.
